How It Works
Quiz + AI scan. Complete picture.
We combine your self-assessment with automated technical analysis to build the most complete brand audit available, without the agency price tag.
The Process
Four Steps to Clarity
Take the Quiz
Answer 16 multiple-choice questions across 4 sections: Your Business, Online Presence, Marketing & Strategy, and Goals & Challenges. It takes about 4 minutes.
- 4 sections, 16 questions total
- Multiple choice for fast completion
- No login or payment required
- Works on any device
Get Scored
Our AI engine analyses your answers across 12 categories and calculates a score from 0 to 100, plus a letter grade from A to F.
- 12 categories analysed simultaneously
- Weighted scoring algorithm
- Industry-adjusted benchmarks
- Instant results, no waiting
Review Results
See exactly where your brand stands. Get a full category breakdown showing your strongest and weakest areas, with your top 3 priorities highlighted.
- Category-by-category breakdown
- Colour-coded scores (green, amber, red)
- Top 3 priority recommendations
- Shareable score card
Take Action
Choose how you want to move forward. Fix things yourself with our guide, upgrade to a deeper scan, or let our team handle it for you.
- DIY with your free results guide
- Quick Scan for £29 (automated analysis)
- Full Audit for £79 (competitor analysis + strategy call)
- Done-for-you services starting at £297
12 CATEGORIES
What We Analyse
Website
- Page speed
- Mobile experience
- SSL certificate
- Accessibility
- Core Web Vitals
- Design quality
- Navigation
- Conversion readiness
SEO
- Meta tags
- Heading hierarchy
- Sitemap
- Schema markup
- Robots.txt
- Internal linking
- Keyword presence
- Open Graph tags
Social Media
- TikTok
- YouTube
- Bio optimisation
- Posting frequency
- Content mix
Google Business
- Completeness
- Reviews
- Response rate
- Photos
- Posts
- Categories
- Attributes
- Q&A
Brand Consistency
- Visual identity
- Logos
- Colours
- Typography
- Tone of voice
- Messaging
- Cross-platform alignment
- Brand guidelines
Content
- Blog frequency
- Content pillars
- Gaps
- Readability
- Media mix
- SEO content
- Evergreen vs topical
- Content calendar
Reputation
- Google reviews
- Sentiment
- Mentions
- Trust signals
- Review volume
- Star rating
- Response management
- Testimonials
Email Marketing
- Capture forms
- Welcome sequence
- Frequency
- Deliverability
- List size
- Automation
- Segmentation
- SPF/DKIM
Paid Advertising
- Meta pixel
- Google Ads
- Conversion tracking
- Retargeting
- Ad creative
- Budget allocation
- Landing pages
- ROI tracking
Customer Journey
- Conversion paths
- CTAs
- Lead capture
- UX
- Onboarding
- Follow-up
- Retention
- Referral loops
Competitor Positioning
- Top 3 competitors
- Share of voice
- Content gaps
- Keyword overlap
- Social comparison
- Pricing position
- USP clarity
- Market differentiation
Analytics
- GA4 setup
- Event tracking
- Goals
- UTM parameters
- Dashboards
- Conversion tracking
- Heatmaps
- Reporting cadence
FAQ
Common Questions
What do I need to get started?
For the free Brand Quiz, just your answers. No technical setup needed. For paid scans, we'll ask for your website URL, social media handles, and Google Business Profile link.
How long does the audit take?
The Brand Quiz takes about 4 minutes. Quick Scan results are delivered within 2 hours. Full Audit reports are delivered within 24 hours.
What if I don't have a website yet?
No problem. We still score your social profiles, Google Business Profile, content, reputation, and more. Plus we give you recommendations for launching your website.
Is the free quiz really free?
Yes. No card required. You get a genuine brand health score, your top 3 priority areas, and basic recommendations emailed to you.
Can I audit a competitor?
The quiz is designed for your own business. However, the Full Audit includes competitor analysis where we benchmark you against up to 3 competitors of your choice.
What happens after I get my report?
You can implement the recommendations yourself, or hand them to our team. Our done-for-you services start at £297.
Do you work with businesses outside London?
Absolutely. The audit tool works for any business anywhere. Our done-for-you services are delivered remotely.
Ready to Start?
Take the free quiz and get your brand health score in under 4 minutes. No payment, no login required.